I’m Aralya, a freelance Shopify CRO designer and developer working with founder-led brands that feel like they’ve outgrown their current store or can’t fully figure out why it’s not converting the way it should.
A lot of the founders I work with have already been trying to improve things on their own. Updating sections, changing apps, redesigning pages, testing new ideas, watching bigger brands for inspiration. But after a while, it starts to feel frustrating when the store still feels a little off.
This is where I step in…
I look at your store from both a design and conversion perspective to figure out what’s getting in the way of sales, then refine the experience so it feels clearer, more aligned, easier to shop, and easier to trust for your customers.